Two questions, answered on the same data
What is the community worth to the business, and is the community itself in good shape. You need the second one to keep earning the first.
64
out of 100, down 3 this quarter- Content
- 71
- Events
- 78
- Connections
- 44
Members are reading and turning up, and they are not talking to each other. A weak part pulls the score down rather than being averaged away, so you can see which one to work on.
What is in it
Community Contribution
LiveWhat the community contributed to the business, in dollars, as a range rather than a single number. Broken down by renewals, referrals and support cost, with the results we can measure but cannot honestly price listed separately.
Bridges
LiveThe claims you make about how community activity moves a business result, and what the evidence says about each one. Every claim keeps its verdict on screen, including the ones that came back wrong.
Health
LiveWhether the community itself is in good shape, scored across content, events and connections. This is the number you manage week to week, and the reason the contribution figure keeps growing or stops.
People
LiveWho is actually in your community, with their accounts across every tool joined into one person, so nobody gets counted three times and your most active members stop hiding behind four usernames.
Content, Events and Connections
LiveThe three things a community actually does: publishes, gathers, and introduces people to each other. Each gets its own screen, and every number above is built from these.
Benchmarks
NextWhere your community sits against comparable ones. Off until enough communities are in a group that no single one can be identified from the comparison.
One member, four accounts
Your most valuable member looks like four strangers across four tools. TribeROI joins them up when the evidence is clear, and asks you when it is not, because merging two different people quietly ruins every number that follows.
Sample member
Four accounts, joined into one
- Email on the guest list
- Forum handle
- GitHub username
- Event registration
A fifth account, same name, different company domain
Could be the same person after a job change, or someone else entirely.
What gets counted
Bots are excluded and your own staff are excluded by default, so the numbers describe your members rather than your team.
- Content
-
2,140
posts, forum answers and articles written by members.
- Events
-
52
events, with who registered reconciled against who actually came.
- Connections
-
1,806
times one member replied to, answered or met another.
Where the data comes from
TribeROI reads from your tools on a schedule. Nothing gets written back and nothing has to move.
- Luma
- Discourse
- GitHub
- DEV.to
- YouTube
- Pipedrive
- CSV upload
- Discord
- Meetup
- Substack
- Slack
Design partners decide which of these comes first.